Delivering a Viral Fashion Moment in a Digital Age

Fashion is theatrical by nature, and designers have always embraced the evolution of technology – gimmicks, shock factor, and innovation are no strangers to the runway, but Social Media has without a doubt brought forward a formidable platform for brands to not only showcase their designs but also bring press and discussion about a collection. 

NYFW FW23 Roundup

While NYFW has drawn to a close, fashion is an omnipresent characteristic of the city that never sleeps. This season, NYFW additionally saw debuts from Melke, Puppets & Puppets, and more, in addition to seasoned players like Brandon Maxwell, Rodarte, and Area.