Moonkissed Collective and the Tumblr Girl Aesthetic

The aesthetic of messy buns, pale blogs, tear-stained cheeks, and movie stills captured about love have found their way back into the forefront of pop-cultural consciousness. The emotionally nostalgic Tumblr girl aesthetic is back, and Moonkissed Collective is spearheading its reprise, coming directly from the perspective of other young women. The brand, started by Yasmin…

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