Canada Goose has unveiled its new label, Snow Goose, designed by renowned fashion visionary Haider Ackermann. The debut collection features over 60 winter-ready styles, blending Ackermann’s innovative design approach with Canada Goose’s legacy of high-performance outerwear.
The Fall/Winter 2024 (FW24) collection draws inspiration from the awe-inspiring power of nature, offering a mix of tranquillity and dynamism. Standout pieces include the Rider Jacket, modelled after the Peace Keeper Parka from the 1990s, which combines oversized proportions with reflective details, utility pockets, and an adjustable waist. The Celestia Jacket, a reimagined shirt jacket, features a silver reflective finish that creates a striking glow under direct light.
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Ackermann’s collection juxtaposes tech-forward functionality with bold aesthetics. Highlights include the Squall Jacket and Pants, which feature prominent zippers and a striking “Aquarius” blue hue, inspired by archival shell designs. The Mirage Jacket, crafted from deep green Arctic Tech fabric, is complemented by a neon green stowaway hood for added flair. Additionally, the Diamond Quilt Pattern adds a sophisticated touch to outerwear and cozy knitwear, balancing edginess with warmth.
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The campaign, photographed by the acclaimed Willy Vanderperre, features actor and producer Ethan Hawke alongside model Julia Nobis, showcasing a diverse range of talents spanning art, sports, and design. The firs release of the Snow Goose by Haider Ackermann collection is now available at Canada Goose stores and online with additional drops scheduled for December 10th and later in the month.