Although medieval aesthetics have been present in the media for years, this last decade has been witnessing its revamping. Artists like Caroline Polachek or ARCA have been championing certain elements of this aesthetic for some time, and fashion powerhouses like Balenciaga gave us a more literal interpretation of it in the digital presentation of their fall 2021 collection.
AI Fashion is slowly but surely taking over. Rapidly growing in popularity and interest, the first AI Fashion Week was held last week in NYC, and as interest in the power of AI blooms amongst the fashion community and consumers – the technology which supports it develops further, expanding creative potential and disturbing the fashion space.
Kanye West’s (Ye) eagerly awaited Yeezy Gap collection, which debuted online in February, created in association with Balenciaga and Demna Gvasalia, is now making its way to a few selected shops for sale in-person for the first time, beginning with the Gap flagship in Times Square, New York City.
Prada’s AW22 collection concentrates on the idea of “encapsulat[ing]… humanity” while reflecting on the “depth of the human experience”. The campaign was lensed by photographer David Sims who directed the models, such as Hunter Schafer, Kendall Jenner, etc to sit opposite a still life image which abstractly embellishes parts of their narrative, celebrating recollections, sensations, and history.
Demna and Ye have another collaboration brewing – this time for Yeezy Gap.
Slated for global release later this year the branding for the new collab will be titled Yeezy Gap Engineered by Balenciaga.
